Corporate reputation management in the online environment

Instructor
DB Academy
11 Students enrolled
0
0 reviews
  • Description
  • Reviews
Ad,Targeting,Concept.,Online,Marketing,Vector,Illustration.

Important to know:
The course video is English with Romanian subtitles and test questions are in Romanian.

Overview

Social media pages, user feedback sites, and online communities are some common digital marketing tools used to connect with your target market. These tools can also be used by customers to classify – and complain about – a company’s products or services. Without proper online reputation management, your customer relationship can be irreversibly damaged. In this course, you will learn how to develop and maintain online customer relationships to protect your corporate reputation. You’ll also learn how to use digital public relations, blogs, and online user communities to grow your brand.

 

Target Audience

Anyone who wants to be involved in planning digital marketing initiatives for organizations of all sizes

 

Objectives

  • Managing Online Reputation
  • Recognizing the Four Major Trends of the Digital Revolution
  • Recognizing How to Enhance Your Customer Relationship
  • Recognizing the Purpose and Potential of Public Relations
  • Recognize how to drive traffic to your organization’s blog
  • Recap the use of social communities in an online public relations strategy
  • Adequate response to a media crisis
  • Use of reputation management strategies through content marketing and relationships online
Share
Get Course
Course details
Video 00:18:32
Level Introductory

Related Courses

Online Marketing
€3.90
Important to know: The course video is English with Romanian subtitles and test questions are in Romanian. Overview Every company knows that in ord...
Introductory
€3.90
Online Marketing
€3.90
Important to know: The course video is English with Romanian subtitles and test questions are in Romanian. Overview Social media pages, user feedba...
Introductory
€3.90
Online Marketing
€3.90
Important to know: The course video is English with Romanian subtitles and test questions are in Romanian. Overview How can you get consumers &#821...
Introductory
€3.90
Online Marketing
€6.40
Important to know: The course video is English with Romanian subtitles and test questions are in Romanian. Overview Everything the customer discove...
Introductory
€6.40
Online Marketing
€7.90
Important to know: The course video is English with Romanian subtitles and test questions are in Romanian. Overview In the information age, classic...
Introductory
€7.90
Online Marketing
€3.90
Important to know: The course video is English with Romanian subtitles and test questions are in Romanian. Overview In addition to social media mar...
Introductory
€3.90
Online Marketing
€6.40
Important to know: The course video is English with Romanian subtitles and test questions are in Romanian. Overview Search Engine Marketing (SEM) i...
Introductory
€6.40
Individual
Business
Partner

Register as Individual

For those who are individual learners, team members of a business, business professionals.

{{this.errorMessage}}

{{this.successMessage}}

By registering you accept terms and conditions

Already on DB Academy?

Register as Business

Business Leaders / HR Responsibilities / Other company representatives who want to upskill employees.

{{this.errorMessage}}

{{this.successMessage}}

By registering you accept terms and conditions

Already on DB Academy?

Register as Partner

For companies which want to colobrate with DB Academy and publish educational content for their customers.

{{this.errorMessage}}

{{this.successMessage}}

By registering you accept terms and conditions

Already on DB Academy?

Login

Authanticate to DB Academy.

{{this.errorMessage}}

{{this.successMessage}}

New to DB Academy?

Forgot your password?